Posts Categorized: Social Media

Getting started: 4 tips to master the Twitter learning curve

TwitterClock

image credit: mkhmarketing.wordpress.com Now that we’ve discussed the merits of using Twitter to drive business, we’ll move on to some basic but key ingredients to help you hit the ground running and make your Twitter account shine. We’ll look at things to consider when setting up your user profile, how to “follow”, cover best times to… Read more »

Harnessing the power of Twitter to build your business

Five Brand Twitter Success

image credit: mkhmarketing.wordpress.com So you’ve heard of Twitter. Maybe you’ve signed up for an account to see what all the fuss is about. You’ve chosen a username (a ‘handle’ in Twitter-speak), followed a few people and maybe a few of them have followed you back. Then what? Well, for most small business owners, next comes creeping… Read more »

The Business Case for Content

The Business Case for Content_cover

We know you have some burning questions about online content. The main thing you may be wondering is ‘how on earth can putting a few updates on Facebook or Twitter actually generate sales?’.   We’ve written this brief to help clarify a few areas that can be confusing around social media. We’ve interspersed psychology with… Read more »

Crafting a Brilliant Brand Story

Crafting a Brilliant Brand Story

What is storytelling, anyway? It’s a Thursday night, 11.30pm. You’re curled up on the couch and have been for the past two hours reading. The bulb in the lamp closest to you isn’t giving off quite enough light to read comfortably and your eyes are strained. You shun the thoughts of getting up to turn on the main… Read more »